Increase Conversion in Tour Operations
Increase conversion in tour operations by following these key steps. Our tourism business experts share a set of actions on how to grow your tourism sales from low to high. These are the most considerable conversion steps. A recent study shows that high conversion is attributed to fast response, perfect itinerary, perfect costing or quote, and good conversation.
1. Quick response.
This is one of the best ways to increase conversion is through quick response. Make sure your turnaround time is within 8hrs. Do not wait for 24hrs, be fast at handling replies and be comprehensive enough. Seek training on key communication skills to be in a position to handle quick replies perfectly.
2. Have accuracy in everything.
High levels of accuracy are most likely to generate more conversions. Try as much as you can to minimize errors to zero rates. Mistakes or oversights will instead impact your conversion negatively. Be able to quote accurately, do not submit verified quotes to your customers and agents. Ensure that all services are included and catered for prior to sending the quote through.
3. Perfect itinerary or journey plan.
A perfect itinerary has to be digital, well descriptive, and curated with key unique experiences and very attractive. Learn how to use Wetu itinerary builder software to assist you in crafting digital programs. Ensure a good selection of accommodation facilities following the client’s budget and interests. Avoid long driving journeys and be organized throughout the entire journey plan development.
4. Have a good conversation with customers/agents.
A good conversation will increase conversion in tour operations. Always be kind to your customers, advise them diligently, keep good close relations, follow up always with a normal telephone call, email, or Skype, etc. be able to make good recommendations following their preferences. Do not leave hanging questions unattended.
Low conversions in tour operations are always attributed to delayed replies, poor itinerary development, poor quotations, and poor conversations. Now that you understand how you can increase conversions in tour operations, start working on them and change what you think does not work well for your tour and travel company today.
We provide tourism training on this subject and provide you with good ideas on how to increase your sales-there is no rocket science here.
