The 5 Unique Selling Points for Your Operations Business
In this video, we highlight these unique selling points that can differentiate your tour operation and attract customers seeking distinctive experiences.
The market is available and tapping into this market requires uniqueness in your product packaging Some unique selling points for you.
1. Local Immersion: Authentic cultural experiences with local families, communities, and local indigenous people.
2. Exclusive & Private Access: Private tours, behind-the-scenes visits, or exclusive events.
3. Off-the-Beaten-Path: Exploring unconventional destinations or hidden gems.
4. Culinary Experiences: Food, Tea, Coffee, and wine tastings, cooking classes, or market visits.
5. Special Interest Tours – Try and focus on interests- They include, {hotography, Art, History, Birding, and physical wellness tours among others
More focus on sustainability and impactful travel – protecting, conserving, and benefiting the local community is the trend today.
