Agent’s FAM trips as a marketing strategy for tour operations
In this video, we highlight how a tour operator can use the opportunity of FAM trip arrangement as one of the top marketing strategies. This is one of them that you can complement your online strategy for success.
Let us define what a FAM trip is in line with your agents.
This is an opportunity for your agents to reacquaint themselves with your services and product offering.
Key things to consider while preparing a successful FAM trip.
- Start date & End date
- Preferred time slots for participants’ arrival & departure and preferred airport of arrival/departure
- A detailed itinerary for the complete trip (with a description of the activities)
- Include HD Pictures of the products and experience.
- Give a reasonable cost estimation of your itinerary/participant
- Show inclusions and exclusions i.e. (including meals, transportation (Except International & Domestic flights), excursions, activities, etc.)
- Site inspection schedule for hotels and lodges as part of the product operating.
How to get complementarities for some of the permits and accommodations.
Make sure you obtain all agent’s profiles and write a formal letter to Uganda Wildlife Authority or RDB for complementary permits.
Hotels and lodges too will require such agents’ profiles and formal requests will be required.
