Start a Tourism Investment
Start a tourism investment with proper guidance from tourism business experts. Take time to understand the type of tourism business you wish to start. We ask you not to rush to start but we also provide you with our 5 key points to consider if you feel you need to start a tourism investment.
1. Decide & choose the type of tourism business to start.
A good number of tourism businesses are available for any entrepreneur. You could choose to start tour operations, a travel agency, a hotel, a campsite, a tourist lodging, a car, and rental company, an airline, a restaurant, a craft shop, an attraction site, boating business name it. Deciding what to take on will help you define your startup capital, customers, and business goals and be able to protect your business activities. It is important to know and decide on what type or form of tourism business to venture into before investing in resources. At Uganda Tourism Consultants, we have tourism business experts that can give you a deeper analysis of each form of tourism business and able to make the right decision to take on.
2. Seasonality of tourism business.
The tourism business as a whole is seasonal with peak season and low season. High seasons usually comes with masses of traveler or tourist consuming a product as opposed to a low season where the numbers get down. Understanding the seasonality of the tourism business helps in the planning process. The high season start from mid-December to early March, and from May to the end of May low season sets in. June till 31st October is the high season and November to mid-December is characterized by the low season. The cycle goes on and on.
3. Chose a target audience.
The majority of entrepreneurs that want to start a tourism business will ignore this but this is the strongest Pilar that anyone can focus on so much. We often advise our clients to look at a niche than focusing on serving everyone. Be ready to meet the needs and demands of a specific section of customers that you target and customize your services to meet their needs and preferences. An ideal way is to clearly define the type of tourism business to start and this will help you in redefining your target audience.
4. Reacquaint yourself with tourism product knowledge.
You have to know everything about that tourism business idea you wish to start. Get a tourism consultant for product knowledge. Start from the basics, get to know service delivery, understand communication skills, problem-solving, management, etc. This will help you in professionalizing your tourism business. If you need training in the tourism business, this is something that our experts are ready to assist you/with, we will be happy to share product knowledge with you.
5. Master the game of online activities.
If you want to start a Tourism investment and succeed, you must go online and you do not have to estimate the power of a good website and social media. We can assist you with a good tourism business website, designed for specific tourism businesses for you and be able to sell online. Do not forget social media, right now many customers are on social media, they are on Facebook, Twitter, Instagram, LinkedIn, etc. be able to share the content of your tourism business and get yourself seen by everyone.
