Understanding basic search engine optimization (SEO) for your tour business website
Think about what your users are going to type to find your website and include that as keywords in your web pages.
Long tail keywords (4 to 5 words) are more likely to drive paying clients to your website. Apply the right
- Image ALT Tags
- Title tags
- Page Descriptions
- Header tags
- Anchor text
- Interlinking on pages.
Implement a blog.
A blog enables you to input new content into your website from time to time and fresh content is vital for SEO.
Adding links in your blog to several areas of the website is good practice and increases content visibility and average session duration. Concentrate more on Keyword Research and Strategic Positioning of Keywords relevant to your tour website.